Unwind Case Study

By Stephen Carroll-Keene

The Problem

Many adults struggle to escape negative mobile device usage patterns before bed, making it difficult to relax and get a good nights sleep. Users need a simpler way to form better unwinding habits to promote healthier sleep

The Solution

Unwind was created to allow users to utilize their devices in a more positive way, form healthier habits and provide them with a moment of peace before bed

Team

I collaborated with two other UX designers

Tools

Zoom, Figma, Google Forms, Miro, FlowMapp, Invision

Research

Affinity Diagram

Affinity Diagram created from user interviews that we conducted and organized as a group. Key insights include users struggling to shut down their minds in the evening, users enjoyed sticking to a nightly routine and anxiety had played a big role in troubles with sleeping.

Sleep Survey

Alongside the user interview, a sleep survey was created using google forms to gather more information on users habits of sleep, the environment in which they slept in and habits they had or formed before bed time.

User Insights

Interview data gathered from numerous participants that were used towards creating our user persona.

Definiton and Ideation

User Persona

Sarah needs a way to make time in her evenings for her favorite calming activities as she struggles to be consistent in managing her routine before bed.

I Like, I Wish, What If Method

This served as a brainstorm of constructive feedback from a diverse group of users that helped in amassing a number ideas that could eventually be included within an app based on feasability.

Feature Prioritization Matrix

This matrix was used to gather feedback from a number of users on features they would love to see within a traveling app and which features should take precedence over others.

Storyboard

A sequence of events representing the steps that Sarah took towards finding the unwind app in the App Store, signing up and giving it a try for the first time.

User Flow

The path Sarah had taken to complete a listed activity within the app.

Iteration

Paper Prototypes

During initial testing of the app, paper prototypes were created as a means of testing user flows from start to finish on a number of given tasks to be completed. Feedback that was given during this process was to never ask for irrelevent information that has nothing to do with functionality of the app itself.

Digital Wireframe

Along with the creation of the idea of the Unwind Mobile App concept, I was responsible for designing a number of the screens and such as the journaling activity flow.

Mid-Fidelity Wireframe

Iterations made from the mid-fidelity wireframe testing with color added and incoporating some of the iOS design guidelines.

Prototype

High-Fidelity Prototype

Unwind

Unwind helps us form a healthy and fun night time routine

click here to view the Unwind Mobile App high-fidelity clickable prototype done in Figma

Conclusion

Final Thoughts

- App Settings Screen: Contain a logout option plus all of the initial settings from the sign-up user flow and a ‘User Profile’ section to further customize the app for each user
- Add an ‘explore activities’ option so that users can search for more specific activities to do
- Build out some of the other activity functions: meditate, read, gratitudes, etc
- Conduct more user tests for our iOS mockups
- Further tweak the prototype to fit the iOS design guidelines 100%

Overall this was a very successful collaboration and we all really enjoyed working and learning together as a team to create Unwind. We unanimously felt that we excelled in the creation and execution of this particular case study. Communication was definitely a huge key and played into our success despite varying schedule differences and having to navigate completing this entire group project remotely.